APAC content delivery network technology provider CDNetworks has announced a collaboration with Irdeto to combine its media delivery platform with integrated DRM capabilities. This integrated solution would offer one-stop digital content security for distributors and content producers’ streaming video businesses.
By combining CDNetworks’ video streaming and DRM capabilities into one integrated solution, content producers and distributors can protect digital material from unauthorized streaming to increase user engagement and income potential for their video services. The advantages would be obvious, giving content producers and distributors the freedom to utilize CDNetworks for their DRM and media delivery needs without having to integrate separate third-party DRM systems and set up authorization on the CDNetworks CDN technology platform. This streamlining shortens the integration process and speeds up the installation of DRM.
“DRM has become a crucial weapon for content producers and distributors as a result of the increase in digital media piracy. By integrating this technology into our platform, we can now offer our customers more extensive options to safeguard their priceless material and guarantee that only authorized users can access it,” said Doyle Deng, Head of Global Marketing and Product at CDNetworks. “We’re thrilled to share that we’ll be working with Irdeto to improve our media security capabilities even further. This integration reaffirms our commitment to provide the Edge with the quickest and safest digital experience possible.”
Integrated Digital Rights Management
Highlights of CDNetworks’ built-in DRM capabilities would include the following:- Multi-DRM Capability – CDNetworks’ integrated DRM would satisfy the special distribution demands of a range of businesses that use multiple DRM solutions for their streaming needs. Customers may develop user-based security protection methods in accordance with their content requirements thanks to this support for multiple devices that operate on diverse ecosystems, including Google, Apple, Microsoft, and various streaming protocols.
- Flexibility - With little adjustments to the workflow of the content distributor, CDNetworks’ integrated DRM solution integrates with a variety of encoding, CDN, and player platforms with ease. It would also work flawlessly with other streaming platform technologies. This adaptability would enable CDNetworks to provide its clients extensive media distribution services while also enabling content distributors to easily upgrade their suppliers.
- Scalability - The underlying DRM used by CDNetworks would be strong enough to manage user surges during high-demand events. According to CDNetworks, the DRM can scale up without any issues or delays in the distribution of licenses thanks to high license delivery throughput and low license delivery latency. Furthermore, CDNetworks would feature an effective media distribution system that can deal with massive traffic levels and guarantee continuous playing. With more than 2,800 Points of Presence (PoPs) and over 200,000 servers spread over more than 70 countries and regions, CDNetworks claims to be ideally positioned to provide high-quality live streaming in real-time to a broad audience regardless of location or device.
- Customizable Security Setting - The built-in DRM from CDNetworks would offer a variety of security options that may be modified to suit the individual requirements of a company and the material being disseminated. These controls would enable users to employ security solutions that are specifically tailored to the kind and degree of protection needed for various sorts of material.
- Worldwide Support - CDNetworks provides round-the-clock assistance to guarantee that any DRM-related problems are “rapidly and satisfactorily fixed,” especially during high-profile events.
CDNetworks’ partnership with Irdeto is intended to strengthen its connection to the upstream and downstream communities, maximize the larger industrial ecosystem, and leverage its advantages of being a CDN provider in order to deliver an end-to-end superior user experience. Moving forward, CDNetworks says it will continue to seek partnerships with various upstream and downstream providers in the streaming industry to offer more end-to-end solutions.
About Digital Rights Management
DRM (Digital Rights Management) plays a critical role in relation to streaming video content. Here are some key reasons highlighting the importance of DRM:- Protecting Intellectual Property - DRM enables content producers and distributors to safeguard their valuable video content from unauthorized access, copying, and distribution. It helps prevent piracy and unauthorized sharing of copyrighted material, thereby protecting the intellectual property rights of content creators.
- Ensuring Content Security - DRM technologies employ encryption and access control mechanisms to ensure that only authorized users can access and view the content. This helps prevent unauthorized downloading, streaming, and redistribution of video content, enhancing overall content security.
- Monetization and Revenue Generation - DRM allows content producers and distributors to implement various business models for monetizing their video content, such as pay-per-view, subscription-based services, or rental options. By protecting content from unauthorized access, DRM helps maximize revenue potential by ensuring that users pay for the content they consume.
- Building Trust with Content Owners - DRM provides content owners with peace of mind, knowing that their content is adequately protected and secure. This encourages more content owners to collaborate with streaming platforms and distributors, as they can trust that their intellectual property is being safeguarded against unauthorized use.
- Compliance with Licensing and Distribution Agreements - DRM enables streaming platforms to comply with licensing agreements and distribution restrictions imposed by content owners. It ensures that content is distributed and consumed within the authorized territories and adheres to specific usage rights defined by the content owners.
- Enhanced User Experience - DRM technologies can offer a seamless and user-friendly experience for legitimate users by enabling smooth playback across multiple devices, supporting adaptive streaming, and allowing offline viewing capabilities within specified parameters. This helps retain and engage users, leading to increased user satisfaction and loyalty.
